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The Overwhelmed Marketer's Audit
Start with The Overwhelmed Marketer's Audit. Section 1 is all about your website.
Get the AuditWebsite Strategy
Aviation Website Strategy and Audit
Gone are the days of a website you build once and forget.
Between Google and AI search changing the rules every few months, your website has to be findable. All of it matters.
Let's talk shopWho it's for
For teams who know their website isn't pulling its weight, but aren't sure a full redesign is the answer.
Maybe it is. Maybe it isn't. Either way, that's okay. Sometimes you just need outside eyes to read it like a stranger would and make sure it says who you are and what you sell in seconds. Because seconds is all you get.
Be honest
Sound familiar?
- You haven't had time to really look at it in a while.
- Or you're too close to it to see what's missing.
- You're not sure it shows up when people search for what you do.
And you have a sneaking feeling it doesn't tell your story the way you'd tell it in person.
What we do together
I walk through your site like a customer would.
Click by click. Where do they get stuck? Where do they leave? What's missing?
Then I follow the path to the sale. Are your calls to action clear? Do your forms actually land in your CRM? Are there broken links quietly costing you leads? Your website should be working for you to generate sales, not just sitting there looking nice.
Then I look at the bigger picture. Keywords, findability, and whether your brand story is actually coming through.
You get back an easy-to-digest document with clear actions for today, suggestions for down the road, and direct call-outs to the specific pages that need attention.
Have a developer? Great, hand it right over. Don't have one? We'll talk about it. Copy changes are usually quick fixes. Full overhauls are a different beast, but everything is project by project.
What momentum looks like
A website that works for you when you're not working.
Visitors know who you are and what to do next in seconds. Every form, button, and link leads somewhere real, and every lead lands where your sales team can actually follow up.
You're showing up when people search. And you finally have a clear list of what to fix first.
Own it in-house
Your website should never go stale again. Want your team knowing how to keep it fresh and findable on their own? That's what Team Training is for.
Maybe not. A lot of the time, a few smart changes make a huge difference. The audit tells us which one you need.
Every project is different. Copy and content updates are easy. Bigger builds are open for discussion.
No problem. We'll talk through your options and find the right path.
Yes. Findability is part of every audit, from keywords to how clearly your site tells your story.
Yes. If a lead fills out a form and it goes nowhere, that's the first thing we fix.
Let's see your website the way your customers do.
No pitch deck, no discovery fee. You tell me what isn't landing and I tell you straight whether I'm the right person for it.
Message received.
Thanks for reaching out. I read every one of these myself and I'll follow up personally, usually within two business days. If it's urgent, call me at 864-270-1790.